Digital Creator

Rachel
Gordon

Lifestyle, beauty, fashion, travel, and adaptive living—with a perspective that makes everyday experiences feel more inclusive.

Contact Rachel
Rachel Gordon
Charlotte, North Carolina

Real life, just a little different.

By the numbers

Reach that resonates.

40.3M+

Combined TikTok video views

Across 200 public videos available through TikTok's API.

10.6K+

TikTok followers

TikTok @itsrachgordon

7.1%

Engagement rate by views

Based on available public TikTok videos.

2.9M+

TikTok likes

2,381

Live Instagram followers

Instagram @itsrachgordon

3,751

Latest available Instagram reach

Updated 2026-07-27

Meet Rachel

Content with personality—and purpose.

Rachel Gordon is a lifestyle creator and disability advocate known for candid storytelling, practical product discoveries, beauty and fashion content, one-handed solutions, and an honest look at everyday life.

After nearly a decade in New York City advertising sales, Rachel understands how to connect brand objectives with content that feels natural, useful, and genuinely engaging. Her public TikTok content has generated more than 40 million combined views while building a trusted community around independence, representation, and the belief that doing things differently is still doing them fully.

Based in Charlotte, Rachel partners with brands across lifestyle, beauty, fashion, travel, wellness, accessibility, and consumer products.

Selected work

Four ways Rachel connects.

Let's work together

Brand partnerships

Sponsored content, long-term brand partnerships, UGC and content licensing, speaking engagements, and accessibility or inclusive-product consulting.

Lifestyle, beauty, fashion, travel, wellness, accessibility, and consumer products.

rachel@rachgordon.com

Audience at a glance

The audience behind the reach.

A predominantly female, adult audience with strong reach in the United States.

TikTok audience

68%

Women

64.8%

Ages 18–34

50.9%

United States

Instagram audience

71.5%

Women

65.9%

Ages 25–44

61.7%

United States

Source: TikTok Analytics and Instagram Insights, July 27, 2026.